As you would expect from an agency, we're all creative at Michon. But we are also switched on when it comes to understanding commercial value. And that is what makes us different.
Our creative for Hanson’s multi-product campaign has generated some exceptional results, which at the end of the day is what it’s all about. Design effectiveness is key. Hanson said: “the multi-product offer has been very well received in the market and has led to us taking on quite a few new customers, gaining 18k tonnes of new business. I think we can regard this as a success!”. Absolutely.
Leaving Sheffield to go and live in Oxford would be a big thing for anyone to deal with. But when you’re only four and you have to leave all your friends behind, it’s even harder. That’s why we pulled out all the stops to give Alexia a new room to die for.
With the help of our good friends at MX Display, we designed the graphics and they produced them. And then we installed it all before she moved in. It’s simply the Michon way, for clients big or small or even just four, we always give 100% on any project. Especially ones with fairies and secret doors. The only problem is now, her parents can’t get her out of her new room. Oooops!
We’ve just finished creating nine films for E.ON’s B2B Corporates Team.
We used time-lapse, Steadicam and panning shots edited with layered graphics to create fast-paced visuals that reflect the dynamic industry and energy needed to drive it.
We drafted scripts, interviewed staff and even travelled to the trading centre in Dusseldorf to demonstrate the Corporates team’s extensive expertise and depth of knowledge, plus the range of products and services they offer. Powerful statements and keywords are brought out as text layers over the top of films to reinforce messaging and make the subject easier to understand.
The films take viewers on a virtual journey through the business, allowing existing and prospective customers to meet the team in an informal way and to give a warm, honest, human feel. Supported with customer case studies, it helps show a softer, friendlier edge to what can sometimes be a complex product and service offering!
They’re being uploaded to E.ON’s website as we speak!
The Michon girls were looking for something a little different to start Ruth’s prenuptial celebrations off – so we went pot painting! There were lots of tongues poking out of mouths in concentration and we even had a recreation of the scene in Ghost! Thanks for a fab night Ruth, we all wish you and Lucas the very best for a long and happy future.
We’ve been working on our latest website project for little while, and now we can finally tell you all about it! U&I Recruitment are based in central Nottingham. They specialise in global fashion, textiles and retail recruitment – so their image is really important to them. When they asked us to revamp their website, we jumped at the chance.
We refreshed u&I’s logo, completely rebuilt the website with a whole new look and feel, and even found them some new photography. That included some shots of the u&I ladies themselves, when the group nervously put on their best smiles to give us some lovely images!
We’ve also tackled their SEO, and we’re in the process of designing them an animated advertising banner. They’re really pleased with the site – and we’re chuffed to bits they like it. You can see for yourself at www.uandirecruitment.co.uk.