Michon Blog

Last week, we took a (wind affected) journey up the A1 to BT’s new £10.5m business centre in South Shields. We’d just completed the branding of the consumer sales floor to 300+ new staff and thought we’d check in on their initial reaction to their new working environment. All feedback was extremely positive and it was interesting to hear back on their favourite wall graphic, messaging and / or illustration. Let’s just say, opinion was divided!

Michon and the BT brand team joined forces in 2009, and started transforming BT’s contact centres into bright, clean and colourful places to work. Our aim was to bring a real flavour of the brand into the centres and show BT people how they can make a real difference to how customers see BT. Using BT’s internal illustrative style and ‘the difference is you’ approach we created a suite of illustrations and messages that communicate the BT brand values in a quirky and engaging way.

As an alternative to the usual Christmas cards or e-cards sent out by most people at this time of year, we’ve decided to do something a little more fun.

“‘Orrible Sprouts” is a game that we’ve built especially for those who aren’t friends of the humble sprout! You win points by successfully firing sprouts into the target on each of the five levels. The targets get harder to hit as the game goes on but the rewards are bigger and the more points you score, the more likely you are to appear on the Leaderboard.

Have a go yourself at www.orriblesprouts.co.uk.

But we can’t say anything yet… All will be revealed in the New Year. For now, let’s just say it will be a very Merry Christmas at the Michon do this year!